New Product Packaging Research Paper Example | Topics and Well Written Essays - 1000 words

New Product Packaging - Research Paper Example It is important to note that the consumers recognize the colors and other forms that trigger the visual stimuli in the cognitive mind (Johnson, 2012). Once this happens the as, a survival instinct works, and you engage the consumer by the attraction nature. We shall use pink, blue and print the letters in black for total engagement. Pink is a color that symbolizes nurturing and unconditional love, giving the car owner the sense of love to the car and matching it with the product. Blue symbolizes the brand loyalty and confidence in the product; this communicates the sense of friendliness and consumer importance to us. The black letters print will represent the strength and brand authority also makes it stand out from the others, the letters are printed in aerial fonts for easier reading.The cartoon must have a simple design on one side indicating the number of piles for piling together plus other information like temperature and keeping it up. On the opposite side, it contains the add ress and location of the company. The other two sides show the content inside the carton. The simple design on the carton is effective in communication and branding. The print on the carton is tailor made to connect with the product inside hence the use of graphic design on two sides.For the small runs, flexography printing methods will be suitable for our production. It allows printing of up to three colors this make it a viable option for a high-quality small runs tailor made cartons for packaging the car perfumes.